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Dynamic entrepreneurs and change-makers

METal events range from talks with high-profile thinkers to connecting ideas and collaborations.

Peter Vesterbacka

Written by metal on Monday, 26 March 2012.

"The Mind of the Angry Bird – Peter Vesterbacka"

Peter Vesterbacka D713d1b9b1f3e181193e7874d653ab9b

What addiction claims more young lives than any other, and may soon outnumber smokers and drug addicts?

The phenomenon that happened in the mobile gaming industry called “Angry Birds”. Angry Birds, the 2 1/2 year old gaming app from Rovio, has been downloaded almost a half billion times. That’s no small accomplishment for a startlingly simple game with a broad franchise.

Peter Vesterbacka the creator of this phenomenon talks about his success story, what it takes to rule the digital world and how customer retention is the key reason for any successful digital product.

Date & Time: March 24th, 2012, 9:30am (this event has past)
Location: Bergamot Station / Building i
Address: 2519 Michigan Ave., Santa Monica, CA 90404
Hosted By: METal International 

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