The most valuable tool in learning how and why production companies will buy and produce certain ideas is experience. Pitching your concepts and scripts to executives in the industry will also build relationships regardless of whether or not your pitch is purchased. It is creating and building those direct relations that enables the creator of concepts to better understand how to create and sell a new idea for a show, as well as knowing what the Producers are looking for. Most importantly, you will learn to refine your ideas into a language that TV Producers can sell because they understand it's potential.
Unless you are able to concentrate your story or program format into a brief synopsis with a highly marketable "logline", a producer will never invest the time in reading the entire script or treatment, and there is no chance of the project being produced.
The foundation of any project's success is built on the ability of the executives and producers to communicate the project efficiently throughout the development process, not to mention the fact that if a busy executive isn't interested in the basic concept or premise of your show they will never invest the time in reading the whole pitch.
The potential for a sale is in the originality and power of the core idea, and that is where an executive will see the project's potential entertainment value. In the end, it is similar to the broadcasting Network communicating that very specific and original concept to the viewing audience in the advertising and marketing of the TV show.
At this week’s METal Five time Emmy Award wining producer & creator Thom Beers will share his beliefs on how to create great content...
Thom Beers, a former producer and executive with Turner Broadcasting and Paramount Syndicated Television, has produced more than 40 television series. Thom produces some of the shows on the Discovery Channel family of networks, including Deadliest Catch (for which he received Emmy nominations in 2006 and 2007), Lobster Wars, Monster Garage, Monster House, and Plastic Surgery: Before and After. He is the former chairman & CEO of FremantleMedia's US division, FremantleMedia North America.Join Report
From February 03, 2018 9:00 am to 12:30 pm Save to calendar